![]() Zimmerman also told the Times that the agreement with BuzzFeed isn't exclusive, meaning that Whisper can share posts that could lead to stories with other publications, too, and that the decision to partner with BuzzFeed has nothing to do with the site's competition with Gawker. It currently has millions of users, according to its co-founder, Michael Heyward. Neetzan Zimmerman, the editor in chief of Whisper who joined the startup from Gawker in January, told The New York Times that the main reason for working with BuzzFeed was to extend the life of Whisper's content, so it can "live somewhere forever." Whether Whisper-posters want their confessions to be read by millions of people doesn't really matter, because like Twitter, Whisper is a public platform. The BuzzFeed writers can then turn those anonymous posts into stories. Whisper will also suggest ideas when it sees themes on the platform. ![]() ![]() It often indicates a user profile.įifteen BuzzFeed writers will search the app for potential material and have access to its internal search engines to find more information. ![]() Account icon An icon in the shape of a person's head and shoulders. ![]()
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